Apple knows how to create a hype and what better way to further enhance it by adding iPAD into annual Grammys when Stephen Colbert took one out present Song of the Year Nominees and with the largest viewership ever Apple got to show the iPAD to 25.8 million viewers at the moment when all eyes were glued to the screen
Stephen later asked “ Honey did I look cool with it “ and the response was well I’ll let the snap do the talking
Nokia is not far behind , not having a firm footing in America , they did sponsored the largest Indian Movie Award Show – 16th Annual Star Screen Awards showcasing Indian Movie idols like Amitabh Bachan , Shahrukh Khan etc etc with viewership across India and Pakistan .
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