And when we thought now Nokia is all about 5800 Express Music and N97 , their latest touch screen phones , Nokia surprised us with not one but three S40 based mid range phones featuring from a simple ‘smart phone’ phone with 2gb of storage to a 5MP , AGPS touting beauty ,all featuring Nokia Ovi services. and here are Nokia 2700 , Nokia 6303 and Nokia 6700 Classic each a leader in it’s class. With these phones Nokia is targeting the next billion mobile users who will have their first online and email experience via a mobile phone , supporting “ this is what the future of computers have become.”
Starting from Nokia 2700 , a poor man’s smart phone , weighing only 85g and priced at Euro 65, it’s perfect for anyone looking for a featured pack phone without breaking the bank .
The phone features EDGE connection , Mail on OVI , Share on OVI Nokia Life Tools , Mp3 Player , FM radio , 3.5mm jack , Bluetooth and multimedia capabilitiues supported by a 2mpx camera. The phone can support upto 2 gb micro sd for additional storage. The only drw back is the display with 256 colors 320 x 240 ( eat this Win Mo ) TFT . The standby time is 12 days with 6 hours of talk time .
. “These features mean people can save, access and share files in hundreds of formats via Nokia’s online service, Share on Ovi, or a number of other websites. The rich features and simple interface mean that in many cases, the Nokia 2700 classic will provide its owner’s first Internet experience,” says Soren Petersen, Senior Vice President, Nokia.
Coming to the Nokia 6303 Classic – the everyone’s phone with it’s 2.2 inch 16.7 million color QVGA screen , 17mb onboard and 4 gb expandable and stainless steel body is a steal at only Euro 135 touting a 3.2 MP camera with dual led flash and a long lasting 7 hr talk time and weigh only 96g .
The phone comes pre loaded with Nokia Maps to be used with a Bluetooth gps device , Maps can be loaded via it’s micro usb connector and with a 3.5mm AV jack could be an ideal music companion with thousands of tracks on 4gb memory card or by radio .
Saving the best for last comes Nokia 6700 Classic – the flagship S40 phone building on the reputation of Nokia 6300\s record breaking sales , 6700 wants to take over at mediocre price of Euro 235 .
6700 features a 2.2 inch QVGA like 6303 featuring 16.7 million color , 5 MP camera with dual led flash , accelerometer ( will be able to use flip silent like Nokia 8800 carbon arte ) , Nokia OVI suite of applications and off course a A-GPS coupled with Nokia maps to show your ocation and possibly share it with the world you be around the corner or across the world .
The phone has 150 mb of internal memory and supports upto 8gb of expansion.
What these phones means for nokia
With the growing market concerns and falling incomes worldwide a feature pack phone with premium materials and cutting edge technologies is what phone companies need to maintain their share , serving the growing middle tier market . where high end phones mean higher revenues and high profit per piece , these mid range phones mean higher volumes and overall increase in profit due to the mass market they appeal . giving the current world scenario , I think Nokia made a wise decision to bin out these phones at he prices affordable according to the segment they cater to meanwhile offering best price feature ratio till to date . now that’s smart thinking l my advice work on more applications for S40 as one of the drawbacks is that not half as many useful applications are available for s40 as they are available for s60 , hopefully with these devices , developers will see the mass market appeal and come up with some new software for S40
Wishing the best to Nokia
Farhan
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